In the vibrant and seemingly flawless universe of Barbie Land, Barbie and Ken revel in a carefree existence. However, their lives take an unexpected turn when an opportunity arises for them to venture into the real world, where they encounter both the delights and challenges of coexisting with humans.

Directed by Greta Gerwig and co-written with Noah Baumbach, "Barbie" is a fantasy comedy film released in 2023 that marks the transition of the iconic fashion dolls into live-action after a series of computer-animated films and specials. Starring Margot Robbie as Barbie and Ryan Gosling as Ken, the film unfolds as the characters embark on a self-discovery journey triggered by an existential crisis. The ensemble cast includes America Ferrera, Kate McKinnon, Issa Rae, Rhea Perlman, and Will Ferrell.



The inception of a live-action Barbie film dates back to September 2009 when Universal Pictures announced the project, with Laurence Mark as the producer. Sony Pictures took over development in April 2014, and after several changes in writers, directors, and casting choices—initially with Amy Schumer and later Anne Hathaway—Warner Bros. Pictures acquired the rights in October 2018. Margot Robbie secured the lead role in 2019, succeeding Gal Gadot, and in 2020, Greta Gerwig was revealed as the director and co-writer alongside Baumbach. The remaining cast was unveiled in early 2022, and principal photography took place mainly at Warner Bros. Studios, Leavesden, in England, and the Venice Beach Skatepark in Los Angeles from March to July of that year.




"Barbie" had its premiere at the Shrine Auditorium in Los Angeles on July 9, 2023, and was subsequently released in the United States on July 21 by Warner Bros. Pictures. The simultaneous release with Universal's "Oppenheimer" gave rise to the Barbenheimer cultural phenomenon, encouraging audiences to experience both films as a double feature. The film garnered widespread critical acclaim and achieved a remarkable box office success, grossing $1.43 billion. Not only is it the highest-grossing film of 2023, but it also holds the distinction of being the highest-grossing film directed solely by a woman, the top-earning film ever released by Warner Bros., and ranks as the 14th highest-grossing film of all time.

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